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Spreading colourful joy across the globe

Eid Party

BrandingRetail

Reinventing Festivity For Muslim Families
Eid Party embarked on a mission to transform the way Muslim families celebrate Eid and Ramadan. Seeing a gap in the market, they set out to create a brand tailored specifically to Muslims, aiming to bring joy and happiness to every family during these festive times. It wasn't just about being another decor provider, Eid Party wanted to establish a trend and become the go-to brand for festive decor. We partnered with them to build a brand that could set the pace for this festive revolution.

The Challenge
Starting in London, Eid Party quickly amassed a significant following and became successful in their niche market. Yet, they wanted to grow beyond their existing footprint, and scale their brand to a global level. They wanted their brand to be strong, memorable, and recognisable. They approached us to take their branding to the next level and help them become a global sensation. Our challenge was to create a brand that could resonate with Muslim families around the world and transform the way they celebrate their festivities.

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The Change
Together, we crafted an identity for Eid Party that was vibrant, fun, and playful. We incorporated colourful designs to represent the joy of the festive season, creating a visually striking and recognisable brand. We developed creative copywriting, engaging content, and catchy phrases that specifically targeted the Muslim market, adding to the brand's distinctive identity.

We also designed a new, user-friendly website with a beautiful design that reflected the brand's identity. We incorporated motion graphics, created comprehensive brand guidelines, designed signage, and developed packaging that was cohesive with the brand's image. Moreover, we helped them launch ads, including billboards across London, further enhancing their visibility and recognisability.

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Unprecedented Times - Unprecedented Growth
With our rebranding, Eid Party saw their social following increase to over 150,000. Their collaboration with influencers and celebrities in the Muslim market boosted their image and reach. They successfully opened their first pop-up store in London, marking a significant milestone in their growth journey.

Their products are now sold globally via their e-commerce site, making them a global sensation in the festive decor market. Eid Party is now synonymous with Eid decor, setting new styles and trends, and becoming the market leader in this space.

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Celebrate In Style
Eid Party's mission was to bring happiness to families during Eid and Ramadan. The care they put into every product and the user-friendly nature of their online platform have transformed the way Muslim families plan and decorate for their celebrations. The result is a brand that is both premium and playful. A brand that not only sells products but delivers happiness.

With a substantial increase in sales and a global customer base, Eid Party continues to change the way the world celebrates. Their story is a testament to what's possible when you identify a gap in the market and fill it with a brand that resonates with its audience.

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