Beefing up the brand identity for a growing fast food chain

Frankster’s

BrandingRetailFood & Drink

From local flavour to national flame
In the beginning, Frankster's was a beloved local food brand with a dream of going national, taking on the giants of the fast-food world, and spreading their deliciousness throughout the UK. They approached us to transform their brand into an irresistible force, ready to capture hearts and appetites across the nation.

The Challenge
Frankster's sought to break into high footfall shopping centres and compete with the world's largest food chains. Our mission was to create a powerful, memorable, and playful brand that would resonate with customers and assert its presence in a highly competitive market.

The Transformation
We crafted an engaging and distinctive brand identity for Frankster's, marrying bold visuals with a strong, coherent message. Our design strategy encompassed everything from logos to marketing materials, seamlessly conveying the essence of the brand and creating an unforgettable experience for its customers.

A Game Changing Legacy
From its humble beginnings in Yorkshire, Frankster's has expanded across the UK, serving up great food and great vibes in bustling stores filled with satisfied customers. Now known for their exceptional marketing and mouth-watering cuisine, Frankster's boasts a multi-million-pound turnover, franchises from London to Yorkshire, and international interest.

Refreshh was instrumental in creating the brand identity and marketing materials that powered Frankster's meteoric rise. Whatever the future holds for Frankster's, one thing is certain: they've changed the game in the fast-food industry and left an indelible mark on the hearts and taste buds of the nation.